The Concept

This was new development work in which we designed a brand from scratch. TickIt was a name and a graphic treatment for a new online ticketing company. The beauty of the name we created was that it could be used as a verb. Then, with the addition of two words, we had a pay-off line that outlined the ease and convenience of this new system, the high tech element, and the finality of the “job done”, which completed the equation.